Privacy Notice

Who we are

Tafeleen (Pty) Ltd, registration number 2026/412232/07, 7 Akademie Street, Franschhoek, Western Cape, 7690, is the responsible party for the personal information described in this notice.

Our Information Officer is Graeme Oliver (Information Regulator registration 2026-028065). You can contact him at info@tafeleen.com.

What we collect

When you request an invitation: your first name, surname, mobile or WhatsApp number, email address, who introduced you, how you heard about Tafeleen and, if you choose to share it, a little about yourself.

If you become a member and complete a Dining Profile: your name, email and member number, and whatever you choose to tell us about your dining preferences, favourite restaurants, wine, occasions, interests, table preferences, special requests (which may include dietary requirements or allergies) and birthday (day and month only).

When you apply for membership: your name, email address and WhatsApp number; your dining preferences (such as how often you dine out, the occasions, cuisines, wines and restaurants you enjoy, and the experiences that interest you); anything else you choose to tell us; your acceptance of our Membership Terms; and whether you consent to sharing with partner restaurants (with the date and time). If you name a second cardholder, we collect their name, email address and WhatsApp number only to send them their own application; they give their own details and consent. Please share another person's details only with their agreement.

When you message Tafeleen Concierge: the content of your messages and the booking details you give us.

We ask only for what we need for these purposes.

How we use it

To consider your request for an invitation and contact you about it; to administer your membership, including your member number and the production and delivery of your membership card; to arrange tables and experiences you ask us to book; and to respond to you.

We send occasional news only if you have separately agreed to receive it. Declining news has no effect on your request or membership, and you can opt out at any time.

Who we share it with

We share only what is needed:

• with partner restaurants, where you have consented: your name, contact details and booking information, so that they can arrange your bookings and provide your membership benefits, including any preferences or dietary requirements you ask us to pass on;
• when a partner restaurant scans your membership card: your first name and initial, membership tier and whether your membership is active, and nothing more;
• with our membership card supplier, the name and member number printed on your card, and the details needed to deliver it;
• with HubSpot, the customer relationship management service we use to receive, store and manage invitation requests, membership applications (including Founding Conversation answers and Dining Profile preferences) and membership records. HubSpot processes this information only on our instructions, and may do so outside South Africa;
• with service providers who host our website and forms and support our communications. Some of these providers, including our website host, may process information outside South Africa, and we use them only where the information remains appropriately protected.

We do not sell your personal information.

Keeping it safe, and for how long

We take reasonable steps to keep your information secure and keep it only for as long as we need it for the purposes above, or as the law requires.

Your rights

You may ask to see the personal information we hold about you, ask us to correct or delete it, object to how we use it, and withdraw any consent you have given. To do so, contact our Information Officer at info@tafeleen.com.

If you are not satisfied with our response, you may complain to the Information Regulator of South Africa at inforegulator.org.za.

Website analytics

We may measure how visitors use this website, such as page visits and whether the invitation form is used, to improve it. We do not use this to identify you.